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Thank you for taking the time to look at my resume.
Thank you!
Marie R. Stonestreet
Click Here to Download a .pdf File of Resume
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Professional Summary
- I possess over a decade of marketing and creative communications experience in the advertising and media industry including the development of marketing research, media spending and creative advertising campaigns with clients on a national, local, and non-for-profit level.
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Marketing
- Development of internal/external training presentations, increasing product revenue 7-63% over prior year on traditional and digital media
- Layout and design of corporate media kits, branding presentations, sales materials and internal promotional incentives
- Work with a staff of multiple Account Executives to determine client needs, target accounts and data research
- Analyze client media spending and target demographics, in turn, proposing where the client can allocate ad dollars for the best reach and frequency and ROI in the market
- Weekly evaluations per product, comparing net booked on business against prior year spending to analyze profits and sales focus
- Work directly with national, regional, and local Presidents/Vice Presidents to re-brand and market new products, public service initiatives and RFP development
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Creative
- Conceptualize/produce client identities, branding print collateral, OOH, and digital media campaigns for clients such as: Clear Channel Corporation, NCAA, Hill-Rom, Emmis Communications, Eiteljorg, Eli Lilly, IMA, Kiwanis International, Ansell and Herff Jones
- Management of brand standards within creative concepts and maintaining consistency of multi-media corporate marketing materials to a definable target audience
- Copyright and design layouts for client sales materials, collateral, print publications, online, newsletters and new media campaigns
- Design of presentations and manuals for internal/external corporate training courses
- Creative development, management and production of trade-show exhibits, special events and promotions
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Technical Skills (Mac & PC Platforms)
- Page layout and design applications: QuarkXpress, Adobe Creative Suite CS5
- Interactive media applications: Adobe (Premiere, After Effects, Flash & Dreamweaver) Spot Chart, Outdoor Connect
- General administrative applications: Microsoft Office Suite, Adobe Acrobat Pro
- Demographical data applications: Qualitap (Scarborough Research), TAB Eye on Ratings, eTelmar Tops 4 Tab, MapInfo 9.0
- Competitive media/buying applications: Kantar Media, Quattro, Nielsen IMS
- Programming languages: HTML, XML, CSS, ASP, RSS Feeds, Digital OOH Dynamic Content
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Work History
- Marketing Manager - Clear Channel Outdoor · Indianapolis, IN (1/10 – present)
- Digital Outdoor Network Manager - Clear Channel Outdoor · Indianapolis, IN (1/10 – 6/11)
- CEO – (Marketing Consultant/Creative Director) - MRSDesign LLC. · Indianapolis, IN (3/08 – 12/09)
- Shift Manager/Marketing Promotions Coordinator - Starbucks Corp. · Indianapolis, IN (9/08 – 1/10)
- Art Director/Digital Media & Marketing Producer - MST Group · Indianapolis, IN (3/08 – 9/08)
- Art Director/New Media Marketing Specialist - Project Media Inc. · Indianapolis, IN (8/00 – 3/08)
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"Any activity becomes creative when the doer cares about doing it right or better. "
~John Updike
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